CTV & Mobile Video Player Development

Custom video player development for every screen — LG WebOS Smart TVs, Samsung Tizen, Roku, Fire TV, Apple TV, Android TV and React Native apps on iOS and Android. HLS, DASH, multi-DRM and ad integration — built for each platform's native SDK and UI paradigm.

Platform Coverage

Smart TV Platforms

LG WebOS (3.x–6.x) and Samsung Tizen. Native HTML5 player with Luna/Tizen APIs, D-pad focus management and platform-certified app builds for the world's two largest Smart TV ecosystems.

CTV Streaming Devices

Roku (BrightScript/SceneGraph), Amazon Fire TV (Android/ExoPlayer), Apple TV (tvOS/StreamKit) and Android TV / Google TV (Media3/ExoPlayer) — native player built to each platform's SDK.

React Native — iOS & Android

react-native-video, expo-video and Expo AV. StreamKit on iOS, ExoPlayer on Android. HLS, DASH, DRM, background playback and Picture-in-Picture — one codebase, two platforms.

Web & HbbTV

HTML5 player for HbbTV 2.x broadcast hybrid, smart TV browsers and progressive web apps — deployed alongside native apps for full platform coverage.

What We Deliver

HLS & DASH PlaybackNative HLS via StreamKit (tvOS/iOS), hls.js/dash.js in WebOS/Tizen web runtime and ExoPlayer Media3 on Android TV and Fire TV — correct implementation per platform.

Multi-DRM IntegrationWidevine (Android TV, Fire TV, Tizen, WebOS), PlayReady (WebOS, Tizen) and FairPlay (tvOS, iOS) — license server wiring, key rotation and token-based entitlement per platform.

React Native Video Playerreact-native-video or expo-video with StreamKit (iOS) and ExoPlayer (Android). Background audio, Picture-in-Picture, DRM, subtitles and ad integration in one cross-platform build.

10-Foot UI & D-pad NavigationTV-optimised player UI — focus ring, remote control navigation, long-press scrubbing and platform keycode mapping. Usable from 10 feet on every CTV platform.

IMA SDK & SSAI on CTVGoogle IMA SDK for tvOS, Android TV and Fire TV. SSAI stream integration (AWS MediaTailor, Roku RAF) for WebOS and Tizen — ads without client-side request overhead.

Subtitle & Caption DisplayWebVTT, TTML/SMPTE-TT and CEA-608/708 closed captions rendered correctly on all CTV platforms and React Native — multi-language track selection.

App Store SubmissiontvOS App Store, Roku Channel Store, Amazon Fire TV store, Google Play (Android TV) — build preparation, certification documentation and store submission.

Picture-in-Picture & Background PlaybackPiP on iOS (AVKit), Android (PiP mode), tvOS and React Native. Background audio for podcast-style content on mobile — all handled with correct lifecycle management.

Deeplink & Launch URLHandle deeplinks into specific content on all CTV platforms and React Native — Universal Links (iOS), App Links (Android), Roku/Fire TV launch parameters.

Performance & Memory OptimisationProfiling on constrained TV hardware — buffer management, memory leak detection on WebOS/Tizen, frame drop analysis and seek performance on low-RAM devices.

Platform Tools & SDKs

React Native (react-native-video)Cross-platform video for iOS and Android. Supports HLS, DASH, DRM, cue points, subtitles and background audio — with expo-video and Expo AV alternatives.

LG WebOS SDKwebOS 3–6 development environment, Luna Service API, CORS-safe media pipeline and app packaging for LG Content Store certification.

Samsung Tizen SDKTizen Studio, AVPlay API for HLS/DASH/DRM, Samsung Smart TV certification process and Tizen TV app store submission.

Amazon Fire TV (ExoPlayer / Media3)ExoPlayer/Media3 integration, Fire TV remote input handling, Widevine EME and Amazon Appstore submission for Fire TV and Fire Stick devices.

Apple TV / tvOS (StreamKit)StreamKit, AVKit, FairPlay Streaming, Focus Engine UI design and tvOS App Store submission — correct implementation for Apple's TV platform.

Android TV / Google TV (Media3)Jetpack Media3, ExoPlayer, Leanback UI components, Google Play certification and Google TV home screen recommendations integration.

Roku (BrightScript / SceneGraph)Video node, Roku Advertising Framework (RAF) for SSAI, stream URL rewriting, channel manifest and Roku Channel Store publish.

HbbTV 2.xBroadcast hybrid TV application development for HbbTV 2.x hybrid set-top boxes and smart TV browsers — CE-HTML, OIPF and DVB integration.

Setup Process

Platform Scope & Architecture

Identify target platforms, content type (VOD/Live), DRM requirements, ad strategy and existing backend. Define player feature matrix per platform and select the right SDK for each target.

Player Build & SDK Integration

Implement player for each platform natively. Wire HLS/DASH playback, DRM license flows, subtitle tracks and ad SDK. Connect to your streaming origin (HLS/DASH CDN URL).

QA Across Devices

Test on physical hardware — real TV sets, Fire Stick, Roku device, iPhone and Android handsets. Validate DRM, ad insertion, seeking, subtitle rendering and edge cases on each platform.

Cert, Submit & Handover

Build release packages, prepare store listings and metadata, submit for platform certification and deliver full source code, documentation and handover walkthrough.

Who This Is For

OTT Platforms

Expanding from web to CTV and mobile. Get a native player on every screen with consistent HLS/DASH/DRM behaviour — built correctly from the start, not patched later.

Mobile-First Apps

React Native video app for iOS and Android with professional-grade playback, DRM and ad integration — not a webview wrapper but a genuine native media experience.

Broadcasters & Streaming Services

Linear and VOD delivery on smart TVs. WebOS and Tizen cover the majority of the global Smart TV installed base — the two platforms no broadcaster can ignore.

Technical Focus Areas

LG WebOSSamsung TizenRoku SceneGraphAmazon Fire TVApple TV tvOSAndroid TVGoogle TVReact Nativereact-native-videoexpo-videoStreamKitExoPlayerMedia3HLS on CTVDASH on CTVWidevinePlayReadyFairPlayIMA SDK CTVRoku RAFSSAI CTVD-pad Navigation10-foot UIFocus EnginePiPBackground PlaybackTTML CaptionsWebVTTHbbTV 2.xLuna APIAVPlay APItvOS App StoreGoogle Play TVBrightScriptUniversal Links

Related Services

Video Player on Every Screen — TV, Mobile and CTV.

From LG WebOS to React Native iOS/Android — native player development with HLS, DASH, DRM and ads built in.